Icon Embassy – A Favorite for Families in Madrid

ICON Embassy is the only hotel with an entrance on Calle Serrano, the exclusive shopping street in Madrid's Salamanca district. Serrano Metro Station is 100 metres from the hotel, providing direct access to the city's main sites. The hotel is a 12-minute walk from Retiro Park and 8 minutes from the National Library.

The 90 rooms are housed in an elegant 19th-century building and come with a pillow menu and luxury toiletries. Soundproof rooms and air conditioning are standard, and some rooms offer a small balcony. The hotel offers flexible services including early check-in and personalized gestures for returning guests.

Complimentary breakfast is served under a glass ceiling in the lobby area, with a wide selection including fruits, cheeses, cold cuts, and egg varieties. The on-site FloraFina restaurant serves healthy local cuisine for lunch and dinner. There is also a snack bar and wine/champagne available at the small bar just off the lobby.

The 24-hour front desk has multilingual staff who assist with luggage storage, concierge services, and tour desk. The hotel welcomes pets with special amenities including pet baskets and pet bowls. Business travelers can use the meeting/banquet facilities and the business centre with fax/photocopying.

Major shopping avenues like Serrano and Velázquez are steps away, and Puerta de Alcalá is a short walk. Madrid-Barajas Airport is a 20-minute ride by car or metro from the hotel. The hotel offers parking at a nearby garage (not on-site) with a temporary loading zone for unloading luggage.

Location: Only hotel with entrance on Calle Serrano, Salamanca district

Rooms: 90 rooms with pillow menu & luxury toiletries

Dining: Complimentary buffet breakfast under glass ceiling & FloraFina restaurant

Pets: Pet-friendly with pet baskets and bowls

Services: Multilingual 24-hour front desk, early check-in, meeting facilities

Nearby: 12-min walk to Retiro Park, 100m to Serrano Metro